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Web Design

Looking for a web agency that goes deeper than aesthetics? Find out what sets our web design agency in Perth apart.

  • 45 of Australia's leading digital performance specialists in one local agency.
  • Trusted by Australia's leading brands, but proudly partnering many smaller ones with big aspirations.
  • Proud winners of numerous industry awards including Marketing Agency of the Year 2020.

Why choose Bonfire for web design?

Why choose our website design agency? Because our company is more than a web services agency. Because design isnā€™t just about aesthetics for the team at our Perth HQ. A pretty website design is pointless unless it achieves your goals. Itā€™s about web design that delivers maximum ROI.

Thatā€™s why we combine our web design creativity with our user experience (UX), search engine optimisation (SEO) and digital marketing smarts. All data-driven. All powered by AI tech. All drawing on the collective expertise and experience of 45 of Australiaā€™s brightest web and digital minds.

The result is results. Check out our web design case studies for our clients across Western Australia and the eastern states. Itā€™s a track record that made our Perth-based digital performance agency Australiaā€™s Marketing Agency of the Year 2020.

  • SEO Friendly

    Our team of SEO specialists are some of the best in the country and leverage their expertise to optimise your site for SEO.
  • E-Commerce

    Itā€™s all about driving revenue and accelerating growth. By identifying the best platform and most suitable payment gateway system for your business, weā€™re proud to deliver the best e-commerce web design Perth has to offer.
  • WordPress Specialists

    Avoid additional website maintenance fees and update your website with our complimentary WordPress training sessions.

Our Reviews

Don’t just take our word for it. Bonfire has received an amazing 4/9 star rating from 188 clients on Google.

Based on 203 reviews
powered by Google
Eun Ah Seo
Eun Ah Seo
03:39 13 May 21
Love working with Bonfire! Specially with Jenny! Love the team, quality of their work! So approachable! So... professional! Thank you Jenny and Bonfire ā¤ļøread more
Bravvo Stone
Bravvo Stone
02:34 13 May 21
Since our switch to Bonfire, we have seen a huge improvement with our incoming website traffic and overall digital... presence. The team knows the digital space better than anyone, huge thank you to the entire team and especially our Account Manager Jenny - thank you for your constant communication, explanations and for taking the time to understand our company and more
Jacqui Roberts
Jacqui Roberts
01:21 06 May 21
I've been working with Bonfire for just over 18 months now and they have been great to work with! They're friendly,... flexible and professional and we've seen great results since engaging with more
Simon Gorham
Simon Gorham
06:26 03 May 21
We have been working with the team at Bonfire for over 12 months. We have been seeing exceptional market results. They... are a constructive, competent, and courteous group of people. I can't say enough good things about more
Clare Daggitt
Clare Daggitt
08:13 21 Apr 21
Fantastic and friendly. Having worked with another web/marketing team previously to then work with Bonfire is an eye... opening experience. David and his team are switched on at another level and helped get the best out of us too. Cost consciousness was not something we expected but was very refreshing to see. Thank you Bonfire we look forward to continuing to work together again and more
Julene Wong
Julene Wong
00:42 18 Apr 21
We have been working with Bonfire for a few years now, and have been very impressed by the work that they have done,... and continue to do for our business. James and Jenny, the last campaign manager's for our contract, have been outstanding. Their attention to detail, hard work and desire to match the content to exactly what we need have been fantastic. Through our time with Bonfire, our company has seen positive online traffic and growth. I would highly recommend the amazing team at Bonfire for all your SEO more
Rhys Woolf
Rhys Woolf
06:54 14 Apr 21
Bonfire provide an exceptional service for our company that has led to outstanding business outcomes. They are an... extremely proactive, professional and courteous. I couldn't recommend them highly more
safemaster perth
safemaster perth
04:38 02 Apr 21
Since starting with Bonfire two years ago, weā€™ve seen a massive improvement on our organic traffic and rankings. Our... account manager, Ami has been with us every step of the way, she is extremely responsive, insightful and professional in managing our campaign. Bonfire is truly a result-driven agency, they combine the best strategy and people to deliver exceptional results! We really looking forward to continue working with them for years to more
Aaron Posner
Aaron Posner
01:30 30 Mar 21
Bonfire has been amazing in helping One Central Health achieve its SEO goals. We've definitely noticed an uptick in... online traffic and engagement. Thanks, Bonfire team!read more
Bryce Conway
Bryce Conway
02:02 11 Feb 21
Extremely professional and transparent. After engaging with Bonfire regarding SEO, they underwent research to... determine the viability of running a search campaign. They found it was in our best interest to not go through with a full campaign, as our rankings and SEO were in a good place. They were upfront and honest throughout the entire process and I would highly recommend them to more
Arnold Kluck
Arnold Kluck
03:48 16 Dec 20
Bonfire have been our search marketing agency since July 2019 and we are very happy with the service and performance... delivered to No Birds car rental. Their strategy has been key in driving and maintaining performance during this unprecedented year. I would like to thank Dave GM and the team for providing great service, communication, and advice. We highly recommend Bonfire to any businesses looking to have a professional performance agency by their more
Tiffany Norton
Tiffany Norton
02:58 10 Dec 20
We work with Bonfire in Perth for our search marketing and they're really great to deal with. Super helpful and... friendly and very proactive and passionate about getting strong results for our business. They communicate with us well and we always know what they're working on to improve the results. Will is our Account Manager and is really lovely to deal with. Thanks team Bonfire!read more
Vincent Busuttil
Vincent Busuttil
05:10 27 Nov 20
I have been in business for over 27 years, from time to time you come across a company that simply exceeds your... expectations, Bonfire is one of these companies. Their insight and knowledge is just amazing. I recommend Bonfire to anyone who has a serious approach to grow their business. Thank you David Sierakowskiread more
Taylor James
Taylor James
05:30 20 Nov 20
Evan, Hayley, and the Bonfire team go above and beyond to each one of their clients. They provide an extremely... professional and transparent service, in an often convoluted industry. They care for each of their clients like it is their own business, and I can not recommend them highly more
Martin Purcell
Martin Purcell
03:52 19 Nov 20
Evan is a consummate professional who educates as opposed to selling. A gentleman of the highest ethics who turns... business away if he does not genuinely feel that he can make a significant value contribution. Extremely impressed with Evan's presentation at a business networking function this morning and in my dealings with him and Bonfire over the past 12 months. Allow Evan the time to assess where your business is at in the digital arena. Your business will thank you for more
MyoFitness Holistic Care
MyoFitness Holistic Care
03:28 19 Nov 20
I had a great chat with Evan. He such an honest person who did not even tried to sell me anything. he just gave me... honest advice as to what to do as a small new Business. He actually recommended i go with a different company that would be more suitable for my business. But i will defiantly go with Bonfire when I'm in a position to do so. Give these guys a call and they're definitely guide more
darren leslie
darren leslie
07:10 27 Aug 20
Bonfire have proven to be a very pro-active, suggestive, supportive and engaging partner for us and our business. ... Nothing seems to be a problem for them to assist with. Bonfire are often prompting us for action and to see if they can be of further assistance. There is structure, professionalism and a real sense of customer service being at the core of what they do and also what sets them more
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Meet our website design specialists.

Behind our proven data-driven methodology and cutting-edge tech, youā€™ll find some of the smartest minds in the business. Highly trained, Google accredited and hugely experienced, they set our Perth agency, web design services and clientsā€™ results apart. Our senior team:

David Evans, Web Manager
– Diploma Web Design
– 12 yearsā€™ experience

Matthew Elshaw, SEO Manager
– B. Comm (Marketing & eCommerce)
– 15 yearsā€™ experience

Lee Ginbey, Senior Digital Strategist
– B. Comm (Marketing & Management)
– 6 yearsā€™ experience.

Sam Gabell, Data & Innovation Manager
– B.Comm (Information Technology & eCommerce)
– 16 yearsā€™ experience.


Our approach to web design.

Our experience isnā€™t just reassuring for our clients. It has enabled us to develop a potent, proven formula for success as a web agency and digital marketing company: Process + Smarts + Analysis + Tools.

Agile, pragmatic and streamlined. This is the Bonfire way. Our process ensures that the website we design and build for you, not only complements your existing branding and marketing, but also delivers maximum ROI on an ongoing basis.

  1. Brief. It all starts with an in-depth website briefing session where we identify your business goals and key objectives.
  2. Design. Combining aesthetics with function for an effective, engaging user experience that translates into more enquiries, sales and return visitors.
  3. Build. Built on the industry-leading WordPress platform, your site will be easy to manage, fast and mobile-friendly, all vital make-or-break attributes.
  4. Test and iterate. At Bonfire, monitoring and iterating is a never-ending process, whether weā€™re talking about websites or digital marketing campaigns. Itā€™s how we ensure you achieve long-term success, as well as quick wins.

From the web design specialists at our agency HQ in Perth, Western Australia, to our teams in Melbourne, Sydney and Brisbane, our strength lies in the diversity and expertise of our people. It lies in pouring all our digital marketing smarts into our web design and WordPress development services.

  • Website design
  • Web development
  • Search engine optimisation (SEO)
  • User experience (UX)
  • User interface (UI) design
  • Digital marketing


Our specialists conduct thorough, ongoing analysis to ensure your website and digital marketing campaigns are set up correctly from the get-go and continually refined to improve results and achieve your business goals.

Weā€™ll build your website using the WordPress content management system (CMS), so it will be as easy to manage and update as it is to see how your digital marketing is performing using our real-time, 24/7 campaign tools.

  • ROI calculator, with real-time campaign performance metrics
  • Call-tracking (conversion) software
  • Performance Forecast tool, using our proprietary forecast model to aggregate data from Google Analytics and forecast SEO performance

  • Conversion-Driven Design

    Modular websites, custom designs and landing pages. Web design aesthetics may vary but our ability to build websites that engage and convert visitors does not.
  • Search Engine Ready

    Zero visibility online means zero traffic and zero sales. As SEO experts, our web technicians only create agile, search engine friendly websites.
  • Security

    Privacy is paramount. All our websites have industry-standard Secure Socket Layers (SSL) security certifications to ensure all your data remains private and encrypted.
  • Mobile Ready

    Googleā€™s Mobile-First index and consumer behaviour have changed the status quo. Our websites are built to meet industry best practice now and in the future.
  • User Experience (UX)

    The better the user experience, the higher the conversion rate. We know what elements deliver a phenomenal consumer journey through your website.
  • Platform Management

    Maintenance is just as important as the build. We take care of your regular WordPress CMS and plugin updates to keep your website performance at its peak.
  • Built For Speed

    Every millisecond counts to both Google and your customers. From image optimisation to Content Delivery Networks (CDNs), we understand the important speed requirements that position your website above your competitors.

Transparency and accountability.

Website design that delivers.

From website traffic to click-through rates, we measure all sorts of metrics, but thatā€™s not how we measure the success of our web design services and data-driven digital marketing. Ultimately, it isnā€™t about the vanity metrics so many in the web agency world focus on. Itā€™s about your bottom line.

Powerful web and campaign analytics.

When we design and develop your website and digital marketing campaigns, you donā€™t have to take our word for their effectiveness. Weā€™ll provide the tools you need to track what weā€™re doing and how well itā€™s working ā€“ 24/7, in real-time, and in advance with our Performance Forecasting tool.

Cutting-edge web tech that gives you an edge.

Our web specialists in Perth ensure we harness new technologies that give us, as well as our clients across Western Australia and the eastern states, a tangible and sustainable advantage. Artificial intelligence (AI). Machine learning. Predictive data analysis and process automation. All providing deeper insights so we can deliver a higher return on investment (ROI).

A1 Locksmiths

A1 Locksmiths have serviced Perthā€™s metropolitan region for over 25 years.

2018 SEO Predictions: Mobile First Index, Voice Search and More Game-Changers
  • 45%

    Conversions facilitated by mobile/tablet devices.

  • 50%

    Keywords appearing in the first three positions on Page 1 of Google.

  • 79%

    Website traffic are first-time visitors.

  • 101%

    Increase in website conversions, year on year.

Di Candilo Steel City

Bayswater based Di Candilo Steel City offer premium steel supplies and manufacturing through their state-of-the-art cutting and processing facilities. Ambitious to realise their full potential online, they engaged Bonfire.

Di Candilo Steel City
  • 156%

    Increase of phone calls from Google Maps

  • 81.7%

    Growth in organic traffic

  • 70.2%

    Increase in organic goal completions

The Bin Guys

Local WA company The Bin Guys provide quality, environmentally conscious waste disposal services at the most affordable prices. Eager to attract and convert more customers online, they turned to Bonfire.

The Bin Guys
  • 46%

    Total website traffic attributed to mobile devices

  • 36%

    Increase in clicks from paid search

  • 24%

    Growth in sales from organic search

  • 23%

    Increase in sales from paid search

City Beach Veterinarians

City Beach Veterinariansā€Æis a modern practice dedicated to providing health and wellbeing services for pets across Perth. To attract new customers, they partnered with Bonfire.

City Beach Veterinarians
  • 427%

    Increase in organic traffic

  • 93%

    Tracked phone calls are first-time callers

  • 83%

    More website enquiries from organic search

Perth City Dental

Perth City Dental are conveniently located in the heart of the Perth CBD providing emergency, cosmetic and general dental services. To grow their businesses, they turned to Bonfire.

Perth City Dental
  • 83%

    Tracked phone calls were bookings

  • 25%

    Business growth since website launch

The benefits of smart web design.

Enjoy all the benefits of the WordPress CMS, but only with the features you and your company need, with monthly plug-in updates as standard. Our proprietary web design methodology is lean and smart, optimising your websiteā€™s speed and security while minimising your website management and maintenance costs.

  • Get free WordPress training sessions
  • Update your website content yourself
  • Enjoy reassuring website security
  • Increase website traffic with SEO
  • Reach highly targeted audiences
  • Improve user experience (UX) and conversions

The importance of a reputable web design company.

Skilful website design can elevate your brand, from first impressions to an ongoing user experience that feels as good as it looks. But web design alone wonā€™t deliver the results you want, as any reputable web design agency will tell you. So how do you pick a reputable web agency? Hereā€™s what to look for.

Quality Google Reviews.

A good web design company will have good reviews. Weā€™re proud to have a 4.9-star rating from over 180 reviews.

A proven,Ā consistent track record.

Check out testimonials and case studies. We stand by ours and a track record.Ā 

Transparency and accountability.

Look for a web company that is open and ethical and can prove it. You want real-time website and campaign insights and analytics tools like ours.

Experience in your industry.

Pick an agency that understands your industry and challenges. At Bonfire, we have clients spanning the industry spectrum, from Perth in Western Australia to the east coast.

A specialist team.

You want website design specialists. But web design isnā€™t enough. Thatā€™s why our web design team in Perth is backed by specialists from every digital marketing discipline.

  • Micro

    Our smaller clients represent 34% of 1 ā€“ 10 employees and are considered to have a strong growth mindset.
  • Small

    We consider 29% of our clients to be small businesses of 11 ā€“ 50 employees.
  • Medium

    We consider 27% of our clients to be medium businesses of 50 ā€“ 100 employees.
  • Enterprise

    10% of our clients are larger businesses employing 100+ staff.

Frequently Asked Questions

SearchĀ EngineĀ OptimisationĀ (SEO)Ā is theĀ process of improvingĀ theĀ ranking of your business in Googleā€™s organic results. When doneĀ well, it has theĀ potential to dramatically increaseĀ theĀ number of visitors to your website,Ā which in turnĀ improvesĀ yourĀ bottomĀ line.

At Bonfire, weĀ prideĀ ourselves on our data-driven SEOĀ methodology,Ā which weĀ believeĀ sets theĀ benchmarkĀ asĀ theĀ bestĀ SEO PerthĀ and AustraliaĀ has to offer.

Unfortunately, there are a number of SEO agencies out there who donā€™t play fair, often using illicit techniques in an attempt to manipulate search engines. These techniques and the SEO agencies that use them should be avoided at all costs as they can cause long term damage to your online presence.

To avoid getting locked into a contract with one of ā€˜theseā€™ SEO agencies, Google has provided an agenda to follow when interviewing and selecting an SEO provider.

These are the steps Google recommends brands take when choosing an SEO company:

  1. Conduct a two-way interview ā€“ā€ÆAsk relevant questions to ensure theyā€™re sincerely interested in you and the success of your business.
  2. Check their references ā€“ā€ÆThe agency should offer you a list of clients willing to talk to you about their experience. If they canā€™t offer this, you should be cautious.
  3. Request an audit ā€“ā€ÆA good agency does their homework. Ask them to complete an audit, identifying any potential website issues and how they suggest to improve them, as well as what impact these changes are estimated to have on your digital campaign.
  4. Decide if you want to hireā€Æā€“ Discuss with other decision makers within your business whether they think this agency is a good choice. Before deciding on an SEO agency, make sure all internal stakeholders are on board.

In addition to the hiring process recommendations, here are a few useful insights on SEO basics as well as common misconceptions.

  1. ā€œSEO is not black magicā€ ā€“ā€ÆSEO isnā€™t magic and it wonā€™t work overnight. If an agency is promising instant rankings, avoid them, as theyā€™re likely to be practicing bad SEO ā€“ this could cause irreversible long term damage to your domain and could greatly affect your digital standing with Google.
  2. SEO suggestions should align with Google best practices ā€“ā€ÆAsk the SEO to corroborate their strategy recommendations with supporting documents from Google (e.g. an article from their help centre, a Googler response in their forum or a video).
  3. Good SEO aims to improve the searchersā€™ entire experience ā€“ā€ÆRecommended changes should aim to not only create a search-friendly site, but also a user-friendly site.
  4. Quality SEOs will be genuinely invested in your business ā€“ā€ÆThey will be interested in learning about your business from a holistic standpoint and genuinely care about your business goals, customers and other existing marketing efforts.
  5. Good SEO takes time ā€“ā€ÆAllow four months to a year before you expect to start seeing real search results from strategy implementation. There are a lot of components in a good SEO strategy, and unfortunately, no magic tricks to make them work faster.
  6. An SEOā€™s potential is only as high as the quality of your business or website ā€“ā€ÆInvesting in a user-friendly website will significantly help every SEO strategy implemented. You canā€™t build a home without a solid foundation.

In Australia,Ā SEO prices generally reflectĀ both theĀ level ofĀ expertiseĀ and theĀ amount of timeĀ spent on your campaign.

WhileĀ cost is obviously important, theĀ endĀ goal of SEO is to generateĀ a positiveĀ return for your businessĀ – so itā€™s important to select an SEO company that hasĀ theĀ experienceĀ and aĀ strong track recordĀ of generating results.

TheĀ dangerĀ ofĀ focusing on priceĀ to makeĀ your decision, is that you oftenĀ end up at theĀ bottomĀ end of theĀ market, with providers that outsourceĀ aĀ largeĀ amountĀ their work or operateĀ at a loss toĀ establish themselves and win new business.

Weā€™veĀ seen countlessĀ examplesĀ ofĀ ā€˜cheapā€™Ā SEO campaigns andĀ theĀ long-termĀ cost to theĀ business can beĀ huge. Recovering from a penalty orĀ fixing past mistakes can often takeĀ months of work and theĀ lost revenueĀ during this timeĀ can beĀ worth thousands to a business owner.

At Bonfire,Ā our focus for your SEO campaign isĀ return on investment. Our Perth SEOĀ expertsĀ haveĀ over 20 years ofĀ experienceĀ and thousands of campaigns under their belt,Ā generating aĀ real-world impact onĀ theĀ bottomĀ lineĀ ofĀ businesses across a wideĀ rangeĀ of industries.Ā WeĀ encourageĀ you to read reviews, do your researchĀ and make an informed decision before investing in any digital marketing services.

SEO is a mid-to-long term strategy designed to assist in generating higher GoogleĀ search rankings. TheĀ key is consistency and quality and not immediacy of results. This measured approach helps your business get ahead of competitors in GoogleĀ search results.

A secondary consideration is also the quality of the SEO work completed behind the scenes. Whilst in some unique cases immediate rankings are possible, most clients can expect positive movement in rankings for select keywords after the fourth month. The real results across all selected keywords in your campaign start taking shape after month four to 12.

Bonfire has been proven to consistently deliver, driving a positive return on investment on search results over the mid-to-long term.

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